Camp Better Money Habits
We created the first ever Camp Better Money Habits, where 50 twenty-somethings—all making under $50k a year—would learn from each other (and, hopefully, from us) on how to make life work for them on their current salary. Combining influencers, experts and these smart, driven folks, we covered the social sphere for 5 days straight. It was great fun, and this type of event is now a yearly thing for Better Money Habits/BofA.
The idea and the results (still image)
Camp Better Money Habits recap video
Camp BMH: Alyson (video)
Camp BMH: Matthew (video)
Facebook video example (still image)
Twitter poll example (still image)
Campers spreading the word
Instagram story